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User Experience Web Design Brand Strategy Identity Custom CMS Development


Standout Branding for a Fine Wine Consultancy


SF Wine Consulting is a fine wine advisory and brokerage firm specializing in making the wine acquisition process more accessible and approachable for everyday wine lovers. Always able to find you the best label for your value and preferences, they provide a tailored, more personal alternative to auction houses and retailers.


High Seas was tasked with crafting elegant branding and an eye-catching website design for this unique consultancy. The business owner, Neal, wanted to showcase his brand and professional services more broadly while attracting potential customers with an elegant logo design and custom website.

A vineyard with San Francisco Wine Consulting logo overlayed.

In consideration of budget, the High Seas team collaborated closely with Neal to establish priorities. In order to deliver a well-designed site with limited expense, we decided to focus on branding and to employ the use of High Seas’ WordPress templates, rather than designing a site from the ground up.

Mosaic layout of different San Francisco Wine Consulting logo options.
Laptop showing page from San Francisco Wine Consulting website.

We utilized brand strategy expertise and creative design skills to craft beautiful brand elements that would propel SF Wine to the next level. Our design team created a classic brand mark and logo to engage and compel potential customers, along with a baseline of colors and branded design elements to ensure unity across marketing channels.

In the end, we fully transformed a templated layout into the dark wood lobby of a fine wine consulting firm. As a special addition, our team implemented a wine inventory table for Neal to keep an updated sampling of immediately available wines.


Transformation Through Data, Psychology, and Algorithms